LeBron isn't the GOAT but that's a different story and he is definitely more popular because Kawhi doesn't have an obnoxious die hard fanbase world wide he is still definitely the most popular player in the league followed by CurryWho is more likely to win a championship this year and thus be more popular?
Kawhi and the Clippers or Lebron and the Lakers?
You have to look at this as a global fan base and not just the US
Kawhi is very popular in Asia right now. Far more than Lebron.
Kawhi is Canada's newest national hero at this point so expect Canadians to drop some dough.
And honestly, as goat as Lebron is, I'd rather have Kawhi right now even though the bucks loosing to Toronto hurt.
People will be rooting for Kawhi to become the first to win 3 Finals MVP with 3 different teams and he has a pretty good shot at achieving it too.
PS. flashback to moment that altered the course of the NBA
Kawhi's bargain power after the finals and his move the LA and what came after caused a seismic shift in the League with TOP 20 players being traded left and right.
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